Foundling

A model wearing a foundling garment top, holding a surfboard in Belongil beach – Byron Bay

 Foundling  is an ethical brand created in 2013 located in  Byron Bay  NSW.

 Foundling  required the services of a company to control the backend of the business:

What we did:

Ostral developed foundling website and created a custom online system including functionalities to optimise the day to day operations of the business.

Ostral manages Foundling’s day to day operations of the business:

Our approach:

Ostral used a consultative approach to design a functional website using the Shopify platform. Ostral analysed and managed the day to day business operations to develop an online system that communicates with existing online platforms.

The system reduced time consuming activities such as managing stock, fulfilling orders and optimising daily bookkeeping tasks.